WEBSITE REDESIGN CONCEPT
WEBSITE REDESIGN CONCEPT
LONDON
CHOP HOUSE
LONDON
CHOP HOUSE
An unsolicited concept redesign.
An unsolicited concept redesign.
London Chop House is a Detroit institution built on history, hospitality and atmosphere. This concept explores how its digital presence could carry more of that experience before a guest ever walks through the door.
Not every experiment becomes a product. The Lab is where I explore new technologies, prototype unusual ideas, and occasionally stumble onto something extraordinary.
THE CONCEPT
THE CONCEPT
Detroit Remembers Your Table.
Detroit Remembers Your Table.
The concept centers on a simple idea: London Chop House isn't just a place to dine––it's where moments are made and remembered.
Through cinematic imagery, subtle motion, and elevated storytelling, the website sees the stage for the experience before guests even arrive.
Not every experiment becomes a product. The Lab is where I explore new technologies, prototype unusual ideas, and occasionally stumble onto something extraordinary.
CINEMATIC
STORYTELLING
SCROLL-DRIVEN
INTERACTION
RESPONSIVE
BY DESIGN
Designed and developed independently by Mix Interactive as a speculative concept. Not commissioned by or affiliated with London Chop House.
Not every experiment becomes a product. The Lab is where I explore new technologies, prototype unusual ideas, and occasionally stumble onto something extraordinary.

EXPERIENCE THE FULL CONCEPT.
Step into the live website and explore the full interactive experience.
Not every experiment becomes a product. The Lab is where I explore new technologies, prototype unusual ideas, and occasionally stumble onto something extraordinary.
LET'S BUILD
LET'S BUILD
SOMETHING INCREDIBLE.
SOMETHING INCREDIBLE.
Have a project in mind? Let's create something amazing together.
Have a project in mind? Let's create something amazing together.